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The Shawarma House League
Sports challenges, creators, and a whole audience voting along.

Campaign results
14
videos
5M
total reach
The idea
In the “Shawarma House League” we brought together a group of creators to compete in fun, inventive sports challenges tied to Shawarma House products.
The challenges were filmed as short videos and published across social media, inviting the audience to join in and engage.
On screen
Campaign goals
- 01
Build brand awareness
Reach a wide audience through sporty, entertaining content with creators who have real followings.
- 02
Create a positive association
Link Shawarma House with fun, competition and good energy.
- 03
Grow social engagement
Get people voting, commenting and sharing the challenge videos.






